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Thoughts

Meal vs. Deal Selling
As I mentioned in the first installment of this series, it’s very important that we learn how our potential clients expect us to communicate…
Cultural Competence in Selling Language Services – Part 2
This week I’m going to build on the “above the waterline” cultural differences raised in last week’s initial post on this topic before I…
Cultural Competence in Selling Language Services
I recently had the pleasure of moderating a Women in Localization-sponsored Webinar entitled Cross-Cultural Strategies for Freelance Translators with @Agata Szubstarska, @Avishta Seeras and…
The Mindful Body by Dr. Ellen J. Langer
While I was planning to continue writing my series of posts on AI’s use in sales, I decided today to share my thoughts on…
How AI Can Enhance Translation Sales Productivity
Part One of Several AI is impacting the language services industry quite a lot in terms of what we are (and will be) selling,…
Chat GPT Imagines a New (unpublished) Sales Book
AI is going to have a profound impact on sales in the translation industry:  the services we sell, how we sell and how we…
FluentSales Autumn Update
It’s been a hectic year with the relocation back to the USA and getting things up and running on this side of the Atlantic! …
Account Management:  Grow & Protect Your Customers
Over the years I have seen amazing customers with huge revenue potential on my clients’ customer lists, yet the revenue they are receiving is…
Sell Business Outcomes Not Your Services!
During the recent ELIA Conference in Bled, Slovenia I had a conversation with a couple of LSP owners on a topic I feel quite…
Some Sales Calls are Like a Bad First Date
During a training course I was delivering earlier this year, my client remarked that bad selling behaviours are very similar to bad dating behaviours.…